Full name

Vu Nguyen Tram Anh

Degree

MSc in International Hospitality and Tourism Management (Bournemouth University, UK, 2018); MSc in Marketing Management (Bournemouth University, UK, 2016)

Professional title

Lecturer

Department

Restaurant and Hotel Management Department

Research areas and interests

Retention of Generation Z employees in the hotel industry; customer aggression and turnover intention; green human resource management

Key courses taught

Hospitality Marketing, Hospitality Sales, Service Quality Management, Hospitality Human Resource Management, Front Office Management

Notable achievements and activities

Course coordinator for 5 courses (2022–present); former Duty Manager at Vinpearl Resort & Spa Phu Quoc.

SCIENTIFIC PUBLICATIONS

Conference papers (3):

1. (2025). Linking green HRM and environmental performance: Mediating effects of green motivation and proactive environmental management maturity in Vietnam’s hospitality industry. ICFE 2025.

2. (2024). How consumer aggression influences turnover intentions among Gen Z frontline employees in Viet Nam’s hospitality industry. ICFE 2024.

3. (2024). The retention of Generation Z employees of 4- and 5-star hotels in Ho Chi Minh City, Vietnam, after the COVID-19 pandemic. ICE 2024.