As part of annual Cooperative Activities on Education & Training Development between REI Vietnam and Ton Duc Thang University (TDTU), on 2 p.m., 10th Apr, 2018 at TDTU campus, speaker, Expert Del Goehner has presented and shared his experience on Marketing field: “Adding Value to your Business Proposition”.
On the workshop, the speaker provided necessary information through many methods with TDT students: presentation, discussion and Q&A. By that, the speaker helped students recognize the important role of “creating value” for customers – the key of creating competitive advantages. Besides, the speaker shared some innovative ways in supporting firms on “creating differentiated value” compared with competitors and so that firm could capture value back from customers
Some pictures taken at the workshop