Scientific Research Seminar - Dr. Truong Thi Thanh Binh: An Academic Perspective on Knowledge Management and Corporate Innovation
On the morning of July 3, 2026, the Faculty of Business Administration (FBA), Ton Duc Thang University, organized an online scientific research seminar featuring Dr. Truong Thi Thanh Binh, a Research Associate of the Faculty. The event was attended by the Faculty’s leadership, lecturers, graduate students, and undergraduate students. The program comprised four presentations addressing intellectual capital, knowledge management, innovation, environmental compliance, social media, and business performance. It contributed to promoting academic exchange, sharing research experience, and updating participants on international research directions in the field of business administration.
In the first presentation, the speaker emphasized that sustainable business performance does not arise from a single resource, but is shaped by the capacity to integrate intangible assets, innovation capability, environmental compliance discipline, and the ability to exploit social media as an open knowledge infrastructure. In the context of digital transformation, social media is not merely a marketing tool but also a channel for collecting market signals, receiving feedback, identifying opportunities and risks, and fostering innovation within enterprises.
In the second presentation, Dr. Truong Thi Thanh Binh shared her research to clarify the roles of human capital, structural capital, and relational capital in developing knowledge absorptive capacity. On this basis, enterprises can transform external knowledge into innovation activities, strengthen environmental compliance, and improve business performance. A key emphasis of the presentation was that enterprises should not merely focus on acquiring knowledge, but should also convert knowledge into innovation-oriented actions and the capability to meet environmental standards.
In the third presentation, the speaker analyzed the relationships among intellectual capital, knowledge management, environmental compliance, and innovation in improving the performance of Vietnamese manufacturing enterprises. The presentation indicated that intellectual capital serves as a foundation for enterprises to develop innovation capability, while successful knowledge management functions as an operational mechanism through which knowledge is effectively acquired, shared, and utilized. Innovation and environmental compliance were regarded as two important transformation mechanisms that enable enterprises to enhance productivity, reputation, product and service quality, and sustainable competitiveness.
Through the fourth presentation, Dr. Truong Thi Thanh Binh further clarified the roles of intellectual capital, government support, knowledge sharing, and successful knowledge management in improving firm performance through innovation. The presentation pointed out that knowledge sharing alone does not necessarily generate innovation in the absence of an appropriate knowledge management mechanism. When knowledge is systematically stored, exploited, and applied, enterprises can transform intangible resources into new products, processes, services, and solutions. At the same time, government policies supporting innovation may serve as a lever to help enterprises reduce innovation barriers, enhance competitiveness, and expand opportunities for international integration.
The discussion session recorded numerous academic exchanges concerning the applicability of the research findings to the Vietnamese business context, particularly in relation to intangible asset management, innovation, environmental compliance, knowledge management, and sustainable development. The shared insights not only contributed to updating international research trends but also supported lecturers, graduate students, and undergraduate students in broadening their research orientations in the field of business administration.
The scientific research seminar featuring Dr. Truong Thi Thanh Binh concluded with substantial practical academic value, contributing to the dissemination of a research culture, knowledge sharing, and the promotion of academic engagement within the Faculty of Business Administration. Through the organization of in-depth research seminars, the Faculty continues to affirm its orientation toward building an open academic environment, connecting research with business practice, and contributing to the internationalization strategy of Ton Duc Thang University.
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