Seminar "Management in Cross-cultural context" with James Cook University (Singapore)

On November 21st, 2023, at Ton Duc Thang University, James Cook University (Singapore) and the Faculty held a seminar entitled: "Management in Cross-cultural context".

Attending the ceremony, on the side of James Cook University (Singapore) were Dr. Adrian Bradshaw – Lecturer of College of Business, Law and Governance; Ms. Vong Ngoc Van Anh (Julia), In Country Representative Recruitment & Partnerships (Vietnam). On the side of the Faculty of Business Administration, Ton Duc Thang University, there were Dr. Phung Minh Tuan – Vice Dean of the Faculty of Business Administration, and lecturers in charge of international cooperation of the Faculty.
The seminar aimed to provide FBA’s students with opportunities to access and exchange updated knowledge and skills from high ranking universities in the world, at the same time reinforce the knowledge of management in cross-cultural context. In addition, the seminar belongs to a series of practical activities that did and will happen in terms of collaboration between Ton Duc Thang University and James Cook University Singapore.

Speaking at the seminar opening, Dr. Phung Minh Tuan – Vice Dean of the Faculty of Business Administration expressed confidence for the potential of cooperation between the two sides, based on the existing strengths as well as the development orientation of each university. He also emphasized the importance of cross-cultural management knowledge, which is necessary for FBA’s students as global citizens.

James Cook University is the world's leading university in Science & Environment, Business Administration, Accounting - Finance, Psychology, IT and other majors. James Cook University is among the Top 2% of the world's top universities (according to the Times Higher Education rankings in 2023), has 3 main campuses in 2 countries, Australia and Singapore, with the highest ratio of students / students having jobs and expected salaries after graduation in Australia (according to the survey of The Good Universities Guide 2023). The Singapore campus of James Cook University is the only university in Singapore recognized by the Singapore Government as a "University" for non-public systems, and the only university to have won the "EduTrust Star" award from the Singapore government for the highest education quality three times in a row.


Dr. Adrian Bradshaw and his sharing on “Management in Cross-Cultural context” 


Associate Dean - Dr. Phung Minh Tuan and faculty lecturers with JCUS representatives


Dr. Adrian Bradshaw and JCUS representative with FBA students

Faculty of Business
Administration, Ton Duc Thang
19 Nguyen Huu Tho, Tan Phong Ward, District 7, Ho Chi Minh City
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