On 23rd – 24th June, 2020, researchers and lecturers from Faculty of Business Administration have virtually participated in 11th Academy of Innovation, Entrepreneurship, and Knowledge Conference (ACIEK) held in Madrid, Spain.
This year, the Conference is organized by ESIC Business & Marketing School - the leading Business School in the education and training of marketing and digital economy professionals in Spain. It is internationally renowned for its high degree of specialization. 11th ACIEK with its theme: “CHALLENGES AND OPPORTUNITIES FOR THE ACADEMY OF INNOVATION, ENTREPRENEURSHIP, AND KNOWLEDGE: HOW ARE TECHNOLOGY, INFORMATION AND MARKETING AFFECTING THE INTERCONNECTED WORLD?” has attracted numbers of key leading authors and researchers all around the world despite the impact of COVID-19 pandemic.
From FBA, we are proud of our lecturers and co-researchers who successfully submitted and presented on 11th ACIEK. Here are the topics:
- TURNING SOCIAL ENDORSEMENT INTO BRAND PASSION: FINDINGS FROM PLS AND FsQCA
-Tien Wang, Institute of International Management, National Cheng Kung University, Tainan, Taiwan.
- Trung Dam-Huy Thai, Institute of International Management, National Cheng Kung University, Tainan, Taiwan.
- Pham Thi Minh Ly, Faculty of Business Administration, Ton Duc Thang University, Ho Chi Minh City, Vietnam.
- Tran Phuong Chi, Faculty of Business and Administration, Ton Duc Thang University, Ho Chi Minh City, Vietnam.
- BUSINESS MODEL INNOVATION THROUGH THE APPLICATION OF INTERNET-OF-THINGS: A COMPARATIVE ANALYSIS
- Timber Haaker, Saxion University of Applied Sciences, Netherlands.
- Thi Hong Hanh Nguyen, Ton Duc Thang University, Vietnam.
- Thi Minh Ly Pham, Ton Duc Thang University, Vietnam.
- THE IMPACT OF SURGE PRICING TO CUSTOMER RETENTION
- Kun-Huang Huarng, National Taipei University of Business, Taiwan.
We are honored to invite Professor Kun-Huang Huarng – Vice President of National Taipei University of Business (Taiwan) as keynote speaker for 6th international academic conference on Finance and Economics (ICFE) on November 18 - 20, 2020 in Ho Chi Minh City, Viet Nam. The conference is co-organized by Ton Duc Thang University (Vietnam), University of Economics Prague (Czech Republic), Tomas Bata University in Zlín (Czech Republic), Montpellier Business School (France), Northeastern Illinois University (United States), La Trobe University (Australia), Dongguk University (South Korea), and Dresden University of Technology (Germany). Should you have further inquiries about the conference, please visit our conference website at https://icfe2020.tdtu.edu.vn/ or email us at icfe2020@tdtu.edu.vn.
Some photos of the conference:
